An introduction and training on how to maximize your use of Personas
An introduction and training on how to maximize your use of Protocols
1. Introduction to Segment
Start with an overview of Segment. We'll take you on a tour of the Segment app and share our methods and spec
6. Debugging and Troubleshooting
Become a Segment debugging expert and get the right value out of our platform
2. Planning Your Implementation
Dive into planning best practices, data governance, and tracking plans.
4. Act on your Data with Destinations
Take a deep dive into destinations. Learn how to act on your Segment data.
3. Collect Your Data with Sources
An introduction to the different Segment Sources, their types, and how to configure them.
5. Access your Raw Data with Warehouses
Learn the ins and outs of Data Warehouses and how to act on your raw data
Tracking User Behaviors
Learn how to record any actions your users perform, along with any properties that describe the actions.
Identifying your Users
Learn how you tie a user to their actions and record attributes (traits) about them
Should I send data to my destinations in cloud-mode or device-mode?
Validating your Implementation
Learn a few tricks within your Segment workspace to help validate your implementation
Learn how to make the most of Segment data in your warehouse
Create your own sources and destinations directly within your workspace
Should I collect data on the Client or the Server?
Learn about use cases and considerations you have to make when deciding to collect data on the Client or on the Server
Real-time Personalization using the Profile API
Customize experiences for your users in real time
SQL Traits Course
Learn how to pull user and account profile data from your database into Segment, and then forward that data on to other Destinations